The wildly popular Chiikawa is teaming up with the irresistibly cute Sanrio for a brand-new collaboration series: Chiikawa × Sanrio Characters! This dreamy crossover collection will officially launch in Japan on June 13, 2025 — a must-have for fans of both worlds!

The highlight of this collaboration is the adorable makeover—each character is dressed in the other’s signature fluffy outfit, showcasing an exclusive, one-of-a-kind look! The featured character pairs include: Chiikawa & Hello Kitty, Hachiware & Cinnamoroll, Usagi & Pompompurin, Momonga & Kuromi, and Furuhonya & My Melody. Each duo blends their unique charms to create a fresh and irresistibly cute style fans will love.

The lineup features a total of 21 items, ranging from practical everyday goods to highly collectible accessories—there’s something for everyone! Let’s take a look at what’s included in this exciting release.

Purchase Information & Important Notes

Photo Reference: PR Times

在正式開賣前，請務必留意以下購買規則與限制：

• Sanrio Online Shop Release Time
  Sales begin on Friday, June 13, 2025, from 10:00 AM JST.

   

• Purchase Limits (June 13 – June 19)
  To ensure more fans have a fair chance to purchase, Sanrio Online Shop will implement quantity limits during the initial release period:

→Each customer may purchase up to 2 pieces per character per item
→For the secret items — Flocked Mascot Charms and Hair Clips, the limit is 10 pieces each per customer

• Restriction on Combining Orders
  Please note that items from this collaboration cannot be purchased together with other Sanrio products (non-Chiikawa collaboration items). Kindly place a separate order for this series.

• Purchase Eligibility on the Sanrio Online Shop (Main Store)
  To purchase from the Sanrio Online Shop main store, you must be a registered Sanrio+ member. Please make sure to log in to your account before placing an order. Orders cannot be completed without membership registration.

• Other Online Shops Where You Can Purchase:

Rakuten Ichiba, Yahoo! Shopping

• Additional Reminders
  The above purchase conditions are subject to change depending on actual circumstances. We recommend keeping a close eye on official announcements for the latest updates.

“Chiikawa × Sanrio Characters” Collaboration Series Products

1 Plush Dolls (5 Designs)

Photo Reference: PR Times

Product Name: Plush Dolls (5 Designs)（ぬいぐるみ（全5アイテム））
Shop: Sanrio Online Shop
Price: JPY 3,696 Each　
Website: https://shop.sanrio.co.jp/

2 Character Keychains (5 Designs)

Photo Reference: PR Times

Product Name: Character Keychains (5 Designs)（マスコットホルダー（全5アイテム））
Shop: Sanrio Online Shop
Price: JPY 2,497 Each
Website: https://shop.sanrio.co.jp/

3 Mini Crossbody Bags (5 Designs)

Photo Reference: PR Times

Product Name: Mini Crossbody Bags (5 Designs)（ポシェット（全5アイテム））
Shop: Sanrio Online Shop
Price: JPY 2,794 Each
Website: https://shop.sanrio.co.jp/

4 Secret Flocked Mascot Charms (10 Designs / Random single item)

Photo Reference: PR Times
 

Product Name: Secret Flocked Mascot Charms (10 Designs / Random single item)）（シークレットフロッキーマスコットチャーム （1アイテム/全10種））
Shop: Sanrio Online Shop
Price: JPY 990 Each　
Website: https://shop.sanrio.co.jp/
※Style cannot be selected.

5 Secret Flocked Plush Hair Clips (10 designs / random single item)

Photo Reference: PR Times

Product Name: Secret Flocked Plush Hair Clips (10 designs / random single item)（シークレットヘアクリップ（1アイテム/全10種））
Shop: Sanrio Online Shop
Price: JPY 946 Each　
Website: https://shop.sanrio.co.jp/
※Style cannot be selected.

6 Tote Bag

Photo Reference: PR Times

Product Name: Tote Bag（トートバッグ）
Shop: Sanrio Online Shop
Price: JPY 2,497
Website: https://shop.sanrio.co.jp/

 

7 Eco Bag

Photo Reference: PR Times

Product Name: Eco Bag（エコバッグ）
Shop: Sanrio Online Shop
Price: JPY 1,496
Website: https://shop.sanrio.co.jp/

 

8 Flat makeup pouch set (2 pieces)

Photo Reference: PR Times

Product Name: Flat makeup pouch set (2 pieces)（フラットポーチ2個セット）
Shop: Sanrio Online Shop
Price: JPY 1,980　
Website: https://shop.sanrio.co.jp/

9 Sticker set (32 pieces)

Photo Reference: PR Times

Product Name: Sticker set（ステッカーセット）
Shop: Sanrio Online Shop
Price: JPY 550　
Website: https://shop.sanrio.co.jp/

© nagano / chiikawa committee 　　

© 2025 SANRIO CO.,LTD. 著作：（株）サンリオ